Beautiful mail templates are not there just for the looks, they actually increase
interest due to some cool elements in the templates.
What are mail templates?
An email template is an HTML file that you use to build a mail campaign. A good
template is size-responsive, meaning that it will adjust according to the size of the
viewer’s screen and will render itself across various mail service providers. Once
you create a mail template, you can then use it for multiple campaigns, but with
different content.
Apple mail templates
Using mail templates in Apple Mail is quite easy.
Firstly, open the Mail application on your Mac.
To create a new mailbox called Templates, click Mailbox in the menu bar and
select New Mailbox from the menu. Select a location for the mailbox and type
Templates into the name field.
Create a new message and write anything that you would like the template to
contain. Keep in mind that you will always be able to make additions and
reductions.
Once you’ve written your message, save it as a draft. Then, go to the Drafts
mailbox and move the message from the Drafts mailbox to the Templates mailbox.
To edit a template, select the message and click Send Again or press
Command+Shift-D to open the template in a new window.
What are the benefits of using mail templates?
One of the benefits of using mail templates is saving time. Did you know that about
63% of marketers spend a minimum of 2 hours per campaign? But with more
complex campaigns, it can take even more time. Mail templates allow you to add
your content to existing mail templates, meaning that you spend less time
creating mail templates and spend more time creating content.
Another great benefit of mail templates is delivering personalized experiences.
Many businesses say that personalization is critical to their success. But how can a
reusable mail template be personal? With your template already designed, all you
have to do is enter your content.
There are many options for personalization. One of the basics is by simply adding
your subscriber’s name, but if you’d like to take it to the next level, you can make
location or action-based personalization. With a well-built template and great
mail content that communicates to your subscribers, success is guaranteed.
eM Client mail templates
Using mail templates in eM Client is easier than ever.
To create a new template, open up Menu > Settings > Mail.
Once in the Mail section, open up Templates and Signatures.
In the Mail Templates section, click on the Mail Templates... button and then click
New.
Be sure to give the template a name, otherwise, you won’t be able to save it.
Then you may pick the color , font, set a background image, add any
attachments, and write up a template mail. The most popular choice of mail
templates is an introductory mail template.
As an example, we have created a few mail templates for you to have a look at!